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Archive for the 'Virtual Communities' Category

The buzz surrounding selling virtual items for real dollars is getting hotter. On 20 June 2007 Neopets (purchased by Viacom for $160 million in June 2005) announced it will begin selling virtual items including ruby slippers for pets, wings of flame, and tiaras on June 28th in its NC Mall. They can be purchased using […]

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With the industry abuzz about virtual communities, Sony Computer Entertainment Inc. (SCEI) leaped in with a 7 March 2007 press release announcing a 3D online community for the Playstation 3 called “Home“. The new game was demonstrated at the Game Developers Conference in San Francisco on the same date. PS3 users will be able to […]

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Electronic Arts and Endemol announced a creative partnership on 16 April 2007 to build an online community called Virtual Me. VM will debut in Endemol’s TV show, Big Brother. Participants can compete in virtual versions of Endemol’s television talent shows and other Endemol TV offerings using “cutting edge avatars.”

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A one day conference titled, Virtual Goods Summit 2007, was held at Stanford on 22 June 2007 devoted to Virtual Goods. Topics included virtual goods and currencies, users, nurturing virtual economies, impact on social networking and more. Susan Wu, a co-producer of the conference, wrote a nice guest post on Tech Crunch titled Virtual Goods: […]

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On 4 April 2007, David de Rothschild of Adventure Ecology, a London based environmental group, and a National Geographic Society emerging explorer, in coordination with several other territory owners raised water levels in Second Life to simulate global warming. Ogilvy, a London ad agency, and Anshe Chung, the largest real estate developer in Second Life, […]

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The Telegraph, a United Kingdom daily paper, reports on deviant behaviors surfacing in Second Life and other virtual communities, in its 2 June 2007 article, Trouble in Online Paradise . Problems include players posing as minors to sell virtual sex, gather in virtual riots, virtually assault one another, human avatars having sex with virtual animals, […]

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